Wavefront Waveguide™ Microsoft WP7 Code Camp in Ottawa

Date: Tuesday, March 27, 2012
Time: 8:30 AM – 5:00 PM (EST)
Location: OCRI, 80 Aberdeen St, Suite 100, Alex Colville Room, Ottawa [MAP]
Cost: $25 + HST, includes full day code camp, breakfast, lunch and coffee breaks.

Wavefront and Microsoft are pleased to present a hands-on Waveguide code camp for developers that will help you build your app and get you prepared to submit it to the Windows Phone Marketplace. With an application ecosystem that is continuing to not only grow, but accelerate in growth, now is the time to port your existing apps to Windows Phone and build new apps for the platform as well. In January, the Windows Phone Marketplace hit the 50,000 app/game milestone in just over a year, the fastest mobile platform to reach that mark.

The workshop will start off with a presentation that goes over the basic principles of building an app and how you submit it to the Marketplace. The intent of this presentation is to provide an overview of what you as a mobile developer can expect throughout the experience of building a Windows Phone 7.5 application. After the presentation, you will be able to begin building your own Windows Phone apps with support from Windows Phone experts and proctors who will answer questions that you may have. We will also have mini-lessons in regular intervals throughout the day to help you learn some of the deeper concepts of Windows Phone development. Attendees can choose to listen to these lessons or continue building the apps they started.

In order to participate in the workshop, you will need your own PC running either Windows 7 or Windows Vista. You must download the free developer tools ahead of time so you can hit the ground running rather than spend time during the workshop installing the tools.

Register by March 2 and your name will be entered in the early bird prize draw to win 1 of 2 Windows phones! At the event, you will be able to get hands-on with Windows Phone demo devices and enter for a chance to win your own!

Who should attend?

  • Developers with an iOS or Android app ready to port to Windows Phone
  • Experienced developers wanting to learn more about the opportunity and looking to build Windows Phone applications

Reasons to develop apps for Windows Phone:

  • Showcase your apps that may be buried or lost in other saturated Marketplaces
  • Increase your reach to a new audience of early adopters looking for great apps
  • Windows Phone developers are well supported and rewarded, check out www.developermovement.com for details

Learn how you can develop apps to increase your reach, grow your revenue and be on the cutting edge with Windows Phone.


08:30 AM – 09:00 AM

Breakfast, Registration and Networking

09:00 AM – 09:30 AM

Presentation: The Windows Phone Opportunity

Windows Phone 7.5 is a fresh and new mobile platform that represents a new opportunity for mobile app publishers to extend the reach of their existing apps and create new experiences and revenue streams for their business. This introductory session will go over why adopting Windows Phone into your application portfolio is a smart bet and how Microsoft is innovating on the platform to create new business opportunities for mobile developers and publishers.

09:30 AM – 09:45 AM

Case Study

A local app developer will share their experience working on the Windows Phone platform and the success they have had with their app on the marketplace.

09:45 AM – 10:30 AM

Presentation: Building Windows Phone Applications

This overview session will go over the basic concepts of building a Windows Phone application as well as an introduction to the Metro design language and how to submit your apps to the Marketplace. By the end of this session, you will have a basic understanding of the Windows Phone platform from a developer’s perspective, with the intent of providing you with a familiarity of developing apps that will help you throughout the rest of the day during the hands-on workshop.

10:30 AM – 10:45 AM


10:45 AM – 05:00 PM

Workshop – Optional mini-lessons will be presented

You are welcome to spend the day coding, participate in the mini-lessons or a bit of both!

10:45 AM – 11:15 AM

Mini-Lesson: Porting Existing Apps to Windows Phone

You may have built apps and games for other mobile platforms and want to port those titles to Windows Phone. In this mini-lesson, you will be exposed to the tools and resources that Microsoft has created to help you port your existing apps from iOS and Android to Windows Phone.

12:00 PM – 01:00 PM


01:00 PM – 01:30 PM

Mini-Lesson: Push Notifications and Live Tiles

One of the great ways to make a mobile app come to life is through push notification services and Windows Phone is no exception. In fact, Windows Phone provides unique ways to make your apps stand out from the crowd using push notifications and Live Tiles. This mini-lesson will show you how to implement Push Notifications in your apps as well as differentiating your app’s experience using Live Tiles.

02:30 PM – 03:00 PM

Mini-Lesson: Multi-tasking and Tombstoning

Modern smartphone apps rely on being able to provide a consistent experience for their users regardless of any interruption that may occur. This mini-lesson provides you with tips on how to use multi-tasking efficiently in your apps.

03:00 PM – 03:15 PM

Coffee Break

04:00 PM – 04:30 PM

Mini-Lesson: Succeeding on the Marketplace

All Windows Phone apps and games are distributed through the Marketplace. As of January, 2012, the Marketplace hit 50,000 apps and games, the fastest growth from net new compared to all smartphone ecosystems. This represents a challenge to app developers and publishers to get their titles noticed. This mini-lesson provides tips and tricks how you as an app publisher can get your app noticed as well as strategies for getting yourself into the coveted featured app category.

04:45 PM – 05:00 PM

Wrap up & prize draws

We want to know how you liked the event, what were common questions that came up throughout the day? Also, fill out the online survey and be entered to win one of 3 Windows phones!


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Wavefront is the national centre of excellence for wireless commercialization accelerating the growth and success of the Canadian wireless sector. Wavefront improves speed-to-market and delivery of mobile applications and wireless technologies by providing emerging companies with a suite of WaveGuide™ training, mobile industry advisory services, incubator office space, testing resources, and market linkages that facilitate commercial engagement with the mobile network and enterprise ecosystem companies around the world.